China Market Entry

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Is your business seeking a market entry to China?

The second-largest economy in the world with 1.4 billion inhabitants, a fast increasing middle class with more and more global travellers, outbound students, international investors, and promising, high-growth economic outlook, China is a unique market you should not miss.

It’s never too late to start thinking about the entry.

You just need some honest research and a solid plan.

We can help newcomers with their Chinese market entry from Step 1. 

Step 1: Market Research and Understanding

Step 2: Market Plan and Entry Solutions

Step 3: Setup: Chinese Business and Channel Management

Step 4: Sustainable Growth

 
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Step 1

Market Plan and Entry Solutions

The Chinese market is overwhelmingly vast and complicated. Different industries, or even different sizes of businesses in the same industry, may need to use diverse strategies. We are experts on the consumer market, sales, and communications in China, together with a wide network of B2B market partners, providing tailor-made research and understanding reports for your own business.

Remember, it’s always worth digging a bit deeper into a new world before investing further.

At this stage, we can provide:

  • Industry-specific Market Research 

  • Consumer/buyer research and introduction

  • Competitor analysis

  • Strategies on channels, sales, marketing

  • Consultancy and introductions to Chinese partners

  • Chinese law and regulations consultation

 

Market Research and Understanding

After you’ve decided you want to enter this market long-term, then it’s time to consider the entry options. It might be outsourcing the whole business to a Chinese distributor or setting up your own WFOE branch in China. 

In this step, we can help with:

  • Business registration and set-up

  • Sales and marketing action plan

  • Brand localization

  • Launching planning

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Setup: Chinese Business and Channel Management

After everything goes live, then it’s time to aim for a daily solution to ensure the business and profit last long. It’s never easy in this highly competitive market. We can help you with:

  • Daily marketing operations

  • Daily sales channel maintenance

  • Partnership and reseller network management

 

Sustainable Growth

Link to the other program page

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Jesse Ketonen

jesse@nordicfriend.net

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Rixin Jiang

rixin@nordicfriend.net

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Natalie Li

natalie.li@nordicfriend.net

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Simone Bocedi

simone@nordicfriend.net

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Our Programs

 
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Travel Recovery Program
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China Market Growth