About Waitan

Waitan is a Shanghai-based marketing and communications agency specialized in the Chinese digital market with an established office in Shanghai. Our company was founded as Nordic Friend in 2016 in Helsinki.

We help companies establish and grow their business in China. We believe success comes from a data-driven strategy based on solid market understanding. We facilitate growth with integrated digital marketing, social media, sales and communications solutions. We are a digital native trusted partner with a proven track record of helping brands  market themselves in China.

Our DNA

We are here to help you meet all your business goals, find more clients, and be the partner in the China market you can rely on. 

We have a network of experts who create tailor-made marketing and communications solutions combining an international mindset with the know-how of the China market. 

We care about making successful campaigns, but we care even more about building trusted relationships with our customers.

OUR TEAM